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Five characters for five new 2012 Civic models, these are the new concept of Honda. The new commercial campaign introduce a zombie, a woodsman, a ninja, a wrestler and a little monster. Everyone get ready to leave for work in the morning, each in a different Civic model.
First of all, there is Mitch the zombie, a real geek crazy of sophisticated technology. His Civic Honda sedan gets the Bluetooth® HandsFreeLink® system. Popular at the office and on the golf course, Mitch’s only problems seems to be the occasional loss of decaying body parts. But the available Navigation System never fails to cheer him up !
See the commercial « It’s good to be a zombie » on the Honda Youtube Channel.
Then, there is Cesar the wrestler which rides a Civic EX-L Coupe. Opponents fight just for the privilege of being beaten by him. With a customizable i-MID screen, his dashing Honda is a knockout combination of style and power.
Have a look to Cesar’s general commercial on Honda Youtube Channel
Aiko, an expert ninja is known for her ability to stay calm. Her stylish 201 horsepower Civic SI Coupe is her secret weapon for all occasions. Aiko’s expert skill with nunchucks is matched only by her prowess with a close-ratio 6-speed manual transmission.
Meet Aiko the Ninja on the Honda Youtube Channel
Teeny is your average co-ed monster who lives for indie rock tunes on her USB Audio Interface. She loves cruising in her Honda Civc HF and use the Economic mode because efficiency ans style are her fave things in the whole wide world.
Meet Teeny the student in her commecial « She’s all Monster » on Honda Youtube Channel
Finally, Honda introduces Jack, the urban woodsman driving the 44-mpg-city Civic Hybrid next to his sustainability-conscious lady. The Econ button makes it easy to drive more efficiently without getting his flannel all in a bunch, so he can enjoy his tunes right from his smart phone via Bluetooth® streaming audio.
Discover the commercial « Date with a woodsman » on Honda Youtube Channel

After the commercials, now it’s your turn to find which 2012 Honda Civic is made for you. Whether you own an iPhone, iPad, iPod Touch, an Android Phone or Android Tablet, you can upload the Honda Automobiles App on your phone application provider.
This application gives you access to features, specs, colors—even videos and commercials for every model—this is the go-to app for all things Honda. Once downloaded, be sure to tap on the Civic for an exclusive look at what gives each model its own, unique personality. You will also discover the game associated to each character and take up the challenges they offer you.
Contact us to get more details about the 2012 Honda Civic new range and ask today for a test-drive of your favorite one.
Sources : Automobiles.honda.com, HondaYoutubeChannel, itunes.apple.com
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